What happens when fashion and beauty collide? A whole helluva lotta things, but when that fusion comes from someone with a trained artistic eye, a passion for color, and pointed inspiration, you know it's gonna be good. Plus when you throw in the fact that the company's director is a self-proclaimed style chameleon much like myself, you've got a winner in my book.
I was in Walgreens this weekend and spied a new end-of-aisle installation of some super pretty makeup packaging. Of course, I see nail polish and immediately bee-line to any new display. It turns out that my location got hip to the drugstore line of Nonie Creme Colour Prevails.
Nonie Creme Colour Prevails is a new makeup brand by the former founding Creative Director of ButterLONDON, Nonie Creme. She draws her inspiration from the artistry of fashion, and felt particularly drawn to Alexander McQueen's 2001 runway stunner, "VOSS." I remember watching the video sometime last year of that runway/performance piece and just being totally mesmerized. The woman inside the box of moths and butterflies was alive, nude, and terrified. As soon as I heard that her packaging was even remotely inspired by McQueen's "VOSS," I knew I needed to scoop something up.
I snatched up one of their nail polishes in the color "Clacker," and can't wait to try it out this week and report back! The polish line is “five free," meaning no nasty chemicals like DBP, Toluene, Formaldehyde Resin, or Camphor. The bottle is not only pretty - it's mean to assist you in your at-home polishing: "The Precision Painter brush has a patented, ergonomically designed handle that intuitively guides your grip for precise, professional quality application." I'm stoked to see if it feels any different than applying with other brands' brushes.
Have you seen Nonie Creme Colour Prevails' products yet? Do you buy stuff based on pretty packaging just like I do?